"If one tries to examine society as a form of communication, one sees it as a process whereby reality is created, shared, modified, and preserved. When this process becomes opaque, when we lasck models of and for reality, that makes the world apprehensible, when we are unable to describe it and share it; when because of our models of communication we are unable to connect with others we encounter problems of communication in their most potent form." -James W. Carey
